News articles about Neustar (NYSE:NSR) have trended somewhat positive recently, according to Accern Sentiment Analysis. The research firm identifies negative and positive press coverage by reviewing more than twenty million news and blog sources. Accern ranks coverage of public companies on a scale of -1 to 1, with scores closest to one being the most favorable. Neustar earned a media sentiment score of 0.17 on Accern’s scale. Accern also assigned media coverage about the technology company an impact score of 45.8774814808327 out of 100, meaning that recent press coverage is somewhat unlikely to have an effect on the company’s share price in the near future.
Separately, BidaskClub raised Neustar from a “sell” rating to a “hold” rating in a research note on Tuesday, August 8th.
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NeuStar, Inc is a global information services provider. The Company’s cloud-based platforms and differentiated data sets offer informative, real-time analytics, which enable clients to make actionable, data-driven decisions. It provides chief marketing officers a suite of services to plan their media spends, identify and locate desired customers, invest in marketing campaigns, deliver relevant offers and measure the performance of these activities.
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