Comparing Cnova NV (CNV) & The Trade Desk (TTD)

Cnova NV (NASDAQ: CNV) and The Trade Desk (NASDAQ:TTD) are both technology companies, but which is the superior business? We will contrast the two businesses based on the strength of their dividends, earnings, analyst recommendations, institutional ownership, risk, profitability and valuation.

Profitability

This table compares Cnova NV and The Trade Desk’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Cnova NV -3.30% N/A -6.49%
The Trade Desk 13.92% 26.34% 9.17%

Earnings and Valuation

This table compares Cnova NV and The Trade Desk’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Cnova NV N/A N/A N/A ($0.94) -5.64
The Trade Desk $251.52 million 9.70 $64.25 million $0.84 71.20

The Trade Desk has higher revenue and earnings than Cnova NV. Cnova NV is trading at a lower price-to-earnings ratio than The Trade Desk, indicating that it is currently the more affordable of the two stocks.

Institutional & Insider Ownership

3.0% of Cnova NV shares are owned by institutional investors. Comparatively, 62.8% of The Trade Desk shares are owned by institutional investors. 26.9% of The Trade Desk shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a summary of recent ratings and price targets for Cnova NV and The Trade Desk, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Cnova NV 0 1 0 0 2.00
The Trade Desk 0 1 7 0 2.88

The Trade Desk has a consensus price target of $57.63, indicating a potential downside of 3.65%. Given The Trade Desk’s stronger consensus rating and higher possible upside, analysts plainly believe The Trade Desk is more favorable than Cnova NV.

Summary

The Trade Desk beats Cnova NV on 10 of the 10 factors compared between the two stocks.

About Cnova NV

Cnova N.V. is an e-commerce company with its two markets in France and Brazil. The Company offers differentiated delivery and payment solutions. It operates through three segments: Cdiscount France, Cdiscount International and Cnova Brazil. The Cdiscount France segment is engaged in the retail sales of consumer products through Cdiscount.com and specialized Websites in France. The Cdiscount International segment is engaged in retail sales of consumer products through Websites created by Cdiscount S.A. (Cdiscount) outside of France. The Cnova Brazil segment is engaged in retail sales of consumer products through Websites in Brazil, including Extra.com.br, PontoFrio.com.br, CasasBahia.com.br, Barateiro.com.br, PartiuViagens.com.br, and wholesale activities and E-Hub. As of December 31, 2015, it offered over 29 million product offerings on its sites through its direct sales and marketplace businesses across various categories, such as consumer electronics, home appliances and computers.

About The Trade Desk

The Trade Desk, Inc. is a technology company. The Company provides a self-service platform that enables clients to purchase and manage digital advertising campaigns across various advertising formats, including display, video and social, and on a range of devices, including computers, mobile devices and connected television. Its platform enables a media planner or buyer at an advertising agency to purchase digital media programmatically on various media exchanges and sell-side platforms; acquire and use third-party data to optimize and measure digital advertising campaigns; deploy their, or their client’s, own first-party data in order to optimize campaign efficacy; link digital campaigns to offline sales results or other business objectives; access other services, such as its data management platform and publisher management platform marketplace, and use its user interface and application programming interfaces (APIs) to build their own technology on top of the Company’s platform.

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